Silkscreen Tea Towel Project

Silkscreen tea towel

 

My client, the Bellingham Farmers Market needed a tea towel and we decided to knock it out of the park with a 3 color composition. If you are seeking a lesson in reductive design try designing for silkscreen in multiple colors. I have plenty of experience with the pitfalls of letterpress printing, adjusting details of size and coverage to suit the printing vehicle. Offset is easy, anything can be printed with precision. Silkscreen is another animal all together and less is definitely more. Considering all the elements in the design I moved pretty quickly toward simplifying things. I embraced the negative spaces around spots of color to tell the story of this piece. I am lover of  large color fields in offset printing but in silkscreen it can work against you. I added different textures into the solid areas to further mottle the colors to give more of a vintage feel, and to lighten the load on the printer who is a real person. The color palette, also inspired by vintage tea towels from the 40’s is designed to fade gently with washing. The illustration was created using Adobe Illustrator. Erin Boyd at Redboots Design was hugely helpful with the process and really helped me create a good finished product. Thanks Erin!

silkscreen print tea towel

Detail of the illustration and one of me and the dog in Erin’s studio. The towel is nice and big, almost covered me, almost.

Redboots Design

 

Sticker Mad!

Tralier meet sticker

A fun little sticker I made for a great group of  creative “Friends” who like to drag their obsessions around. My husband and I got into vintage trailers totally by accident back in 2011 or so and have never looked back. Except when we are actually backing up!  The nice people at Stickermule did a fine job of printing this up for us. This design is based on an old sign I have from my childhood, traveling around British Columbia in my parents VW bus. One of the best things about my job is making people happy by creating items like this one. Check out my services here.

Welcome to Chickenlandia is here!

design by Doublemranch design

I am pleased to unveil this super fun little project I have been pecking away at. Welcome to Chickenlandia is the magical imagining of Dalia Monterroso local Chicken whisperer.Welcome to Chickenlandia is her creation and I was happy to help her realize a visual identity for an imaginary place. Check out the website we put together for her which also showcases the set of visual assets created for Ms. Monterroso’s project. Included in the group is this terrific photo taken by Seattle based photographer Rick Dahms. We wanted the best shot of the President of Chickenlandia and we got it. Enjoy the website here. We design, and manage websites as well as create content for them.

Dalia Monterroso

Lake Whatcom Triathlon Poster

180215_LWT_poster

No Change

Sketch not for reproduction

I have always tried to embrace change, personally and professionally. On a philosophical level change is only a new set of problems to be solved. As a designer I am hardwired to find solutions. So 2018 is well underway and I am doing my thing, working with my clients, welcoming new ones on board and saying good bye as well. It’s easy to talk up newness but there is something beautiful about saying good bye too. Lately I have been assembling an archive of about 15 years worth of work to present back to the client. I began building this archive some time ago in a moment of clarity, endings are inevitable. I feel very honored to have been able to work so long and so diligently, and to see the evidence of all that work in one place was terribly satisfying. I have never spent much time looking back but now and again it can be a very informative activity. So while the faces and problems of clients ebb and flow my job is to keep showing up. Here are 2 things I found when I showed up to work today. Enjoy these two sketches from my ever expanding archive of ideas.

Sketch not for reproduction

Form for a Reason

Doublemranch design for Sustainable Connections Toward Zero Waste

Banner series designed for “Toward Zero Waste” an initiative campaign of Sustainable Connections Sustainable Business Development. The vertical banners are designed to act as the background to a waste receptacle. That meant all the key information needed to exist in the top third of the vertical space. Dealing with waste can be a complicated and nuanced process so sticking to colors that are familiar was important. Rather than choose the deeper blue that is often associated with recycling we chose instead our paler branded blue to signify renewal. Using the branded color palette instead, a fresh modern look is achieved. I wanted to present the idea of sorting items to dispose of as a simple and also nuanced process. The clean lines suggest simplicity while the unique line detail of each item address the nuance of the process.

So often projects like this are handled the same way, lots of color photos and too much language. These posters ultimately do have some language of course but it’s nice to look at the pure idea first. Enjoy the large simple objects, on the fields of bold color. They’re approachable and easy to comprehend visually, the lines are playful and memory provoking.

Seemingly simple jobs like this one are a joy to do. I see them as ways to exercise and explore the power of the branded elements.

17 Sustainable Connections Toward Zero Waste

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Advertising Local

160509_mal_ad_nwadv

This in-progress series of ads talks about the collaborations, partnerships, and relationships my client, Mallard Ice Cream is having in the local community. The design of each of these ads needs to reflect not only the Mallard Ice Cream brand but the partnering brand as well. I worked with a different group of people on each ad to help me weave the visual story of the collaboration.

 

Mallard Fresh Made Ice Cream

Sylvia Center for the Performing Arts

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Best Wishes to You

I will miss working with Michelle Grandy and I wish her all the best at her new position with Acme Farms and Kitchen in Bellingham. We worked together for the better part of 10 years and it is our partnership that produced much of the branding success of Sustainable Connections. These really superb collaborations don’t come along that often and this was one of the best so far.  The work helped to change a community and in so doing changed us a lot too. I am a better designer as a result of my work with SC because Michelle was able to bring a lot out of me with her enthusiasm, and  direction. Together we created a unique visual language. In January I helped make a commemorative gift for Michelle, a record of our work together, condensed down into a dozen symbols. At the end, I was so pleased to see what I had created, a graphic journey for both of us, still in progress and going strong.

I wish you Love, Luck, Prosperity, Creativity, Freedom and a good buzz!

Best Wishes Coasters

 

More about collaborations with Miss Grandy.

Bellingham Energy Prize Branding

Bellingham Energy Prize Website

kilowattkitty

Bellingham Energy Prize Poster

Bellingham Energy Prize Buttons

Launching this month—a collaboration of 10 Whatcom County and Washington agencies and non-profits—The Bellingham Energy Prize Campaign. These organizations banded together with my client Sustainable Connections (SC) to participate in the Georgetown University Energy Prize competition. The winning city will get 5 million dollars to use as they see fit, the goal being to save energy.  Bellingham partnered with the City of Anacortes to the south and I was invited to develop the branding.

The project timeline was short and added to the stress of  delivering a campaign I learned that my wonderful Sustainable Connections, Creative Director, Michelle Grandy, was leaving her position. Despite the short time frame and sweet sadness of this being our last project we forged ahead together and produced another fine campaign. This campaign, at it’s core, is meant to be playful and engaging, and swift to motivate local citizens to save a bit more energy and in so doing help the community to win big! The look needed to be separate from Sustainable Connections brand while still relying on it. The color palette is a departure from that of SC, and is meant to be a little more primary and immediate. I drew inspiration from High-voltage warning signage for the palette and also the simple angular symbols pairing the whole thing with an irreverent font and cats! No one would ever suppose these materials came from a local government or public utility! Not that there is anything wrong with those things!  We met our goal of creating the brand and launching a website in under a month over the 2015 Christmas holiday.

banner

Signs

select

creamy

cool

These are 3 of about 70 banners I designed for Publix. The client found me via some abstract compositions I was selling through Getty Images. The challenge was to create multiple compositions using an existing color palette. The pieces were to be used as environmental graphics in two Publix locations in central Florida. I designed the compositions and then printed each one with my Vandercook Proof Press. I had just begun using polymer plates which make the job of printing these multicolored one offs achievable. See more signs here.